Job Description

1. Conduct keyword research, competitor analysis, and market trends to identify opportunities.
2. Plan and execute on-page SEO activities : meta tags, URL structure, internal linking, schema markup, content optimization, and site audits.
3. Implement off-page SEO strategies : link building, guest posting, outreach, directory submissions, and backlinks management.
4. Perform technical SEO audits to ensure website crawlability, indexing, and speed optimization.
5. Track and monitor website performance using Google Analytics, Search Console, SEMrush, Ahrefs, Moz, etc.
6. Collaborate with content writers and marketing teams to ensure SEO-friendly content creation.
7. Stay updated with Google’s algorithm updates and SEO best practices.
8. Manage local SEO strategies (Google Business Profile, citations, and reviews).
9. Prepare weekly and monthly SEO reports with insights, rankings, and recommendations.
10. Assist in developing overall digital marketing strategies for growth.

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